Trends of the Season with Julia Hobbs

2023-2024

Creative Strategy

Storytelling

Social Media

A dynamic series that combined editorial authority with commercial storytelling.

I led the concept development and creative content strategy, defining a clear vision that aligned the series with global fashion trends through cross-platform narratives. Produced in collaboration with Vogue Features Editor Julia Hobbs, the series prioritized both expertise and authenticity, ensuring every trend featured was both culturally relevant and commercially strategic.

CREATIVE CONTENT STRATEGIST