
From AM to PM, with Izzi Poopi
2025
Creative Strategy
Storytelling
Social Media
A dynamic creator-led series that blends playful storytelling with everyday rituals.
I led the concept development from start to finish, defining the series structure, narrative framework, and scripting the first chapter to align with the featured talent. The inaugural episode starred Izzi Poopi, whose quirky, cheeky tone shaped the storytelling as we follow her pre-event rituals ahead of a MANGO event.




















